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Home Page › Computers & Software › SEM Solutions
 

5 Simple Tips To Improving Your Website's Conversion Rate

 

Copyright 2006 Quick Turn Marketing International, Ltd.

Youve worked long and hard to get traffic to your web site.

Now youve got to persuade them buy something from you. This is called web site conversion.

It is defined as the number of visitors that turn into customers of your products or services. If they dont buy something, then all your efforts are for nothing.

Website Conversion Expert Dan Lok says that you dont need as much traffic to your web site if the people who do visit purchase when they are there.

Here are some of the Dans most important keys to online conversion success:

1. Revise and Update Your Web Copy. Use true success stories that reveal techniques and tactics. Create the desire to know or have the product by focusing on the benefits and ease of use. Test and revise till you know the copy works.

2. Find Out Where Your Visitors are Coming From. Track and analyze your web site traffic and learn the sites where your traffic is coming from. Know which advertising or marketing activities produce your true customers so you can focus on those areas and make them grow.

3. Find Out What Your Visitors Are Looking For and Deliver It. Ask your visitors to tell you their needs or wants. Identify the patterns and most common requests. Then modify your offering to meet these needs.

4. Develop A Relationship Before You Try to Close the Sale. Share your knowledge and expertise. Offer free samples or reports. Provide free recommendations. Get the prospect involved and demonstrate you can communicate and are trustworthy.

5. Add Audio to Your Web Site. Pop their interest and surprise them. Many people will respond more effectively to audio. Give them audio messages that educate them and teach them some thing that has real value.

Use these techniques to resuscitate your web site and watch your conversion rate increase dramatically.

Author: Dan Lok
 
Author Bio:

Dan Lok

Known as the "The World's #1 Website Conversion Expert," Dan is the "go-to" Internet marketing genius who's created hundreds of money-making ads and sales letters for clients in more than 49 different industries...

Dan's reputation precedes him and includes a track record of selling over $25.7 million of merchandise and services.

If Dan is such a marketing wizard, perhaps you're wondering why you haven't heard of him before.

It's because Dan doesn't seek out the spotlight.

This "quiet giant" keeps a low profile in an industry over-run with self-promoting, self-proclaimed, and often self-deluded "experts." So, if you are looking for another pied piping "Guru"... then sorry to disappoint you... but...

Dan Lok Is NOT Your Guy!

Instead of stoking the "Lok Publicity Machine," he has focused on stoking the fires of success for a select number of clients. And his clients love him... because...

He's made a lot of them filthy stinking rich!

He's also made himself very rich.

And although Dan used to charge $895.00 an hour for marketing consultation and $15,000.00 for a full blown marketing campaign... today...

He has "fired" all his copywriting and consulting clients.

You can't get him at any price.

He's become so freaking successful, he doesn't need to worry about getting clients any more. He's having a blast running his own businesses... or... businesses he has an interest in.

The only people he works with are a tiny handful of prot?g?s who he mentors in a very personalized, hands-on and intense way to help them achieve the kind of "breakth oughs" in their businesses that Dan himself has enjoyed.

 
 
 

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